The Big Idea: How to Make Your Entrepreneurial Dreams Come True

In time like this, when jobs are scarce and many companies cutting out on their employees, being an entrepreneur is one of the most possible answer to the challenge. But entrepreneurship is not without competitions. Everybody wants to have their own successful business in almost every field. That’s why getting the “aha moment,” the sparkling idea, is essential, but without diminishing the need of a lot of efforts in making that ideas and dreams come true. This book explores exactly that processes and can be a great guide for they who want to not only survive in this difficult economic situation, but also thrive in it.

Description:
Donny Deutsch's hit CNBC show The Big Idea has put the spotlight on that ordinary moment and the people who have the courage and stamina to make their dreams come true.

Some people think a big idea is like a lightning bolt striking out of the blue that slams you in the head. But it's hardly ever like that….the idea that will make millions starts with an observation…A carpenter gets tired of almost losing a finger every time he slices a bagel. Bam! The Bagel Guillotine…Howard Schultz notices on a trip to Italy that there are coffee bars on almost every corner. Bam! Starbucks. None of them had a barrel of cash. None of them had a ton of experience. They had a big idea and the will to follow through.

In The Big Idea, Deutsch draws not only on his own tremendous focus and expertise, but on that of dozens of the successful entrepreneurs whom he has interviewed, to help you create your own enterprise.

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